Coca-Cola HBC brings the great taste of Costa Coffee to Croatia

Croatia is one of the first Coca-Cola HBC Group markets to launch the Costa Coffee brand.

The entry into the coffee category is in line with Coca-Cola HBC’s vision of becoming the leading 24/7 Beverage Partner.

Coca-Cola HBC Slovenia is among the first at Coca-Cola HBC Group to introduce Costa Coffee products to the Retail, HoReCa and On the GO channel. By entering the coffee market category, Coca-Cola HBC has reaffirmed its commitment to its vision of becoming the leading 24/7 Beverage Partner for customers, with the strongest, broadest and most flexible portfolio available.

Ruža Tomić Fontana, General Manager of Coca-Cola HBC Slovenia, said: “Coffee is one of the market categories that help us become the leading 24/7 Beverage Partner. By incorporating a strong brand such as Costa Coffee into our assortment, I believe we can become the best partner to our customers by providing them with best-in-class experiences. Our rich experience, know-how and people give us everything we need to use this opportunity with full force and enthusiasm.”

After The Coca-Cola Company acquired Costa Coffee in August 2018, Coca-Cola HBC became the first bottler in the Coca-Cola system to launch this brand on its 28 markets.

Coca-Cola HBC Slovenia’s offer will consist of a wide range of Costa Coffee blends and products. The complete range of Costa Coffee products will include Roasted coffee beans, Ground coffee and Coffee pods, thus covering a wide range of customer and consumer preferences and needs. Coca-Cola HBC Slovenia will first implement its plans with regard to the brand’s market launch in the Retail, HoReca and On the Go channel.. Coca-Cola HBC Slovenia won’t be opening any Costa Coffee shops at this point.