Coca‑Cola HBC AG (Coca‑Cola HBC), announces the publication of its first Integrated Report, in which it reflects its commitment to become a stronger, more sustainable business.

One of Europe’s leading bottlers of non-alcoholic beverages, Coca‑Cola HBC continuously seeks to integrate sustainability into all areas of its business. The company published its first Global Reporting Initiative compliant CSR report 10 years ago and today is a Supersector leader in the FTSE4Good index and has been listed on the Dow Jones Sustainability Index (World and Europe) for five consecutive years since 2008.

The way the company conducts its business is integrated with its sustainability commitments. The next natural step is to reflect this in its reporting. A holistic description of the company’s business model and its use of capitals and resources give the reader a comprehensive and deeper understanding of the company’s positioning. This report also demonstrates how the company creates value for its shareholders, for its communities and for other stakeholders. The report also includes a more systematic description of its potential risks and opportunities.

Coca‑Cola HBC followed the guidance of the International Integrated Reporting Council (IIRC, and in collaboration with The Coca‑Cola Company, participated in the IRRC pilot programme aimed at developing best practice globally in integrated reporting.

This first Integrated Report highlights the most material issues, activities and results of 2012, and tracks the measurable progress the company has made across a range of financial, economic, social and environmental indicators.

The company’s recent move to Switzerland and listing in the premium segment of the London Stock Exchange bring about additional expectations from a broader range of stakeholders and authorities which the company aims to address in the Integrated Report. The company is committed to work hard in this new area to maintain its leadership in terms of sustainability and integrated reporting.

In preparing the report the company worked to the most stringent criteria and robust international standards and for the third consecutive year, has been externally audited to reach an ‘A+’ rating in accordance with the Global Reporting Initiative (GRI G3) standard.

The report is available online at Paper copies can be ordered by sending an email to

Highlights of the report

In 2012, the majority of countries and communities in which we operate experienced another challenging year, with the path to economic recovery still uncertain. Despite this environment, we grew revenue ahead of volume, increasing net sales revenue by 3% year on year to €7,045 million. We generated free cash flow of €341 million and pursued cost leadership through accelerated restructuring initiatives.

In 2012, we strengthened our position against competition. In 21 out of 28 markets, we gained or maintained volume share in the sparkling category and gained or maintained value share in the nonalcoholic ready-to-drink beverages category in 23 out of 28 markets.

Despite the challenging environment, employee engagement remained high at 56% and accident rate further dropped to 6.9 accidents per 100 employees, 20% below prior year and 82% below 2008.

Compared to the previous year, the bottling operation’s water footprint dropped 5.5%, the carbon emissions 6% and the landfilled waste 15%.

Community engagement programmes were implemented in all countries and covered topics such as water stewardship, healthy lifestyles, youth development and disaster relief, representing a total contribution in excess of €8.5 million. More than 2.5 million people participated in sports and fitness programmes.

About Coca‑Cola HBC

Coca‑Cola HBC AG is the ultimate parent company of Coca‑Cola Hellenic Group. Coca‑Cola HBC is the second-largest bottler of products of The Coca‑Cola Company in terms of volume with sales of more than 2 billion unit cases. It has a broad geographic footprint with operations in 28 countries serving a population of approximately 581 million people. Coca‑Cola HBC offers a diverse range of ready-to-drink non-alcoholic beverages in the sparkling, juice, water, sport, energy, tea and coffee categories. Coca‑Cola HBC is committed to promoting sustainable development in order to create value for its business and for society. This includes providing products that meet the beverage needs of consumers, fostering an open and inclusive work environment, conducting its business in ways that protect and preserve the environment and contribute to the socioeconomic development of the local communities.

Coca‑Cola HBC has a premium listing on the London Stock Exchange (LSE: CCH) and its shares are listed on the Athens Exchange (ATHEX: EEE). Coca‑Cola HBC’s American depository shares (ADSs) are listed on the New York Stock Exchange (NYSE: CCH). Coca‑Cola HBC is included in the Dow Jones Sustainability and FTSE4Good Indexes. For more information, please visit


Katerina Giama
Public Affairs Department
Tel: +30 210 618 3332
Email :